Posts Tagged ‘selling’

Media Mayhem – Advertising Guru Robert Chandler On Technological Advances & Selling New Ideas

EPISODE SYNOPSIS: Allison has an in depth one-on-one with legendary advertising strategist, Robert Chandler where they openly explore the intricacies of the industry. Mr. Chandler shares candidly about his history and experiences in advertising over the last few decades shedding light on the changing cultural and political landscape, advertising ethics and how best to ‘execute the concept.’ GUEST BIO: Robert Chandler, fearless leader of General Levitation, is a creative director, copywriter, and advertising strategist of wide and eclectic experience. Majoring in technology — though hardly limited to it — he is apparently the only person on the planet to serve as creative director for three cornerstone tech companies — Apple, IBM, and Microsoft, which accounts for his being completely conversant in the world of Web communications that he played his bit in popularizing. Robert has led in senior creative roles at the world’s premiere agencies, including Chiat\Day, BBDO, and Ogilvy & Mather. His group at Ogilvy originated the worldwide IBM “subtitles” campaign, “Solutions for a small planet” featuring Nuns, elderly Frenchmen, and international surfers. At BBDO, he helped build for Apple their powerful brand. Highlights included the Randy Newman “I’m different” spot. For Microsoft his campaigns launched many watershed products, including Excel, Word, & Windows. As head of General Levitation, he designed the launch for Hitachi PC, renaming that company Hitachi Mobilized
Video Rating: 5 / 5

29

01 2013

The future of direct selling in India ~ A NDTV report 2011

visit – www.facebook.com – ” The RCM Business School ” India, as an emerging economy, is now poised for an accelerated growth in the Network Marketing segment. Network Marketing in India is a blend of the old and the new where the bullock-cart and modern automobile move forward side by side. The traditional systems of Product based Programmes find their own niche along with Modern Internet based Online / e-Commerce Programmes. World over Network Marketing has become a successful concept that empowers ordinary people to turn into successful entrepreneurs. Basically, this concept is about distributing products directly from the manufacturers to the end consumers, thereby doing away with the traditional channel of distributors, wholesalers and retailers. Thus, the consumers get the entire benefit of direct selling. As per the latest figures, Network Marketing is today a more than US $ 100 billion industry, having presence in 125 countries. However, in India, the Network Marketing is still at a nascent stage. But, it is expanding at a phenomenal growth rate. The concept, which took roots around 10 years back, India, due to its population and largest independent consumer market in the world, is the most attractive proposition for Network Marketing, provided that it is customized to suit Indian culture as well as requirement. To grab a bigger pie of this lucrative market reputed MNC companies have entered the Indian market since 1998. It is believed that more than 50 lakh
Video Rating: 5 / 5

17

01 2013

“Earn Cash Online” With “Free” “Work At Home” Job “No Selling”

tinyurl.com “Earn Cash Online” With “Free” “Work At Home” Job Earn [000-Monthly] “No Selling” Build your own online home based business for free with Global Domains,Start Your Free 7 Day Trial Just Go To The Blue Link In The More Info Section To Register For Your Free Web Hosting Service And Income Opportunity . START-WORKING-WITH-TOP-ONLINE-MONEY-EARN ERS-LIKE-FLOYD BURNETT BRIAN BEAR-TISSA GODAVITARNE Michael Jackson Janet Jackson WITH-GLOBAL-DOMAINS-INTERNATIONAL ! Free Training Learn how to Earn Money online Like Top Earners Floyd Burnett Brian Bear Tissa Godavitarne Stone Evans Mark Allen The first and most important thing about starting up a business, any business, is making it possible for customers to find you. The second and probably just as important is having a strong, solid primary business. After that the rest is advertise, explore, advertise, learn, advertise, consistency, and did I mention advertise?! How do you make it possible for your customers to find you? On the internet, your address is your domain name. A domain name is the part of the address that comes after the www. With the never ending growth of the internet, dot.com domains, as well as others such as dot.org, domain names continue to sell by the millions. There are currently more than 20 million dot.com domains and more than 34 million total domains registered worldwide. Experts are estimating that there will be more than 500 million domain names registered in the next ten years. Some
Video Rating: 4 / 5

02

12 2012

eBay Selling: Rise to the Top of Best Match Search Results

eBay selling has gotten a little bit trickier since they began implementing Best Match search results but here is the secret to rising to the top.
Video Rating: 4 / 5

12

07 2012

Salesman gets new Comp Plan | Maverick Sales & Selling | Share/Sub/Rate/Comment

Get Your Copy of: “Maverick Internet Prospecting Secrets” FREE By Joining my LinkedIn Group: www.linkedin.com FREE PODCAST: itunes.apple.com AUDIBLE VERSION: www.audible.com AMAZON BOOKS: www.amazon.com Maverick Selling Method: www.amazon.com Selling in a New Market Space: www.amazon.com How Companies Buy: www.amazon.com FACEBOOK: www.facebook.com WEBSITE: www.MaverickMethod.com LINKEDIN www.linkedin.com TWITTER: MaverickMethod EMAIL: info@maverickmethod.com
Video Rating: 4 / 5

19

04 2012

Brian Fetherstonhaugh, CEO of Ogilvy, on selling search marketing to your CMO at SES San Jose 2009

Brian Fetherstonhaugh, Chairman and CEO of Ogilvy One, discusses with John Mulligan of SEO-PR how external marketing agencies and in-house marketers have to be their own advocates to sell a search program. Even though the search marketing industry is doing great, it will never fulfill its potential until search gets squarely on the agenda of Fortune 1000 CMO’s. Worldwide, there is only about 1000 CMO’s at the top companies that spend all the money and shape the marketing industry, but unfortunately search is not on appropriately featured on their agenda. While there are some CMO’s spending money on search, search is not their priority. Fetherstonhaugh believes that the industry needs to make search a priority in order to shape the future. Anybody in the company who is a enthusiast and a believer of search, no matter where they are on the corporate ladder, should speak the language of the CMO, enlightening them on the capabilities/profits search can bring to a company. This is done by looking a the whole customer journey, and establishing the crucial role search can play in the overall process.
Video Rating: 4 / 5

29

11 2011

“From Dominating SEO to Selling it” (Part 2) Trusted Translations @ Gala Lisbon

www.trustedtranslations.com Comments from Gordon Husbands from Wordbank at Gala Lisbon “Search Me” Panel about the Presentation of Gustavo Lucardi, COO of Trusted Translations, Inc. Mr. Lucardi has over 15 years of internet marketing expertise and is a pioneer in multilingual SEO (search engine optimization). As the COO of Trusted Translations, Inc., Gustavo is in charge of all aspects of production, sales and Internet marketing. Through a comprehensive SEO strategy, he has grown online sales by over 1000% and Trusted Translations’ website traffic to over 500000 unique visitors a month. Prior to his current position, Gustavo launched the first edition of the biggest Spanish language newspaper online, Clarín, and the most important portal in Latin America, El Sitio, driving over 20000000 visitors a month.
Video Rating: 5 / 5

23

08 2011

osCommerce Webmaster’s Guide to Selling Online: Increase your sales and profits with expert tips on SEO, Marketing, Design, Selling Strategies, etc.

[wpramazon asin=”1847192025″]

23

07 2011

How do I get a position selling Search Engine Marketing (SEM) services?

Question by Dude From Cali: How do I get a position selling Search Engine Marketing (SEM) services?
I do not have any certifications but I have some limited knowledge about Search Engine Marketing (SEM) working in a marketing job. I want to learn how to actually get a position where I either sell the services and/or set it up for the business. Also, where do I get the training to do this?

Best answer:

Answer by Ram D
As the dfather of the marketing Philips Kotlor told in 1992 that the world will be services oriented after 2000 as there is no problem in productions as comnputer are there what now we have to find out the ways only for selling and positioning of the goods. So now all the four Ps in the marketing except production are r equired SEM that price, placing, and promotion.

Add your own answer in the comments!

31

05 2011


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