Posts Tagged ‘Reality’

Layar, worlds first mobile Augmented Reality browser

Watch the new Layar 2011 video at www.youtube.com ——————————————– www.layar.com ——————————————– The first mobile Augmented Reality browser premiers in the Netherlands Five Dutch content providers to participate in the worlds first AR browser AMSTERDAM, Tuesday June 16th, 2009. Mobile innovation company SPRXmobile launches Layar, worlds first mobile Augmented Reality browser, which displays real time digital information on top of reality (of) in the camera screen of the mobile phone. While looking through the phones camera lens, a user can see houses for sale, popular bars and shops, jobs, healthcare providers and ATMs. The first country to launch Layar is The Netherlands. Launching partners are local market leaders ING (bank), funda (realty website), Hyves (social network), Tempo-team (temp agency) and Zekur.nl (healthcare provider). How it works Layar is derived from location based services and works on mobile phones that include a camera, GPS and a compass. Layar is first avaliable for handsets with the Android operating system (the G1 and HTC Magic). It works as follows Starting up the Layar application automatically activates the camera. The embedded GPS automatically knows the location of the phone and the compass determines in which direction the phone is facing. Each partner provides a set of location coordinates with relevant information which forms a digital layer. By tapping the side of the screen the
Video Rating: 4 / 5

19

05 2012

In search of a cure: conquering “RTV” through reality TV.(The Wright Angle)(retail tunnel vision)(Column): An article from: Do-It-Yourself Retailing

07

10 2011

Super depressed by the harsh reality of graduating college! What now?

Question by Stacey: Super depressed by the harsh reality of graduating college! What now?
I just graduated with a degree in Communications.

I did some internships and did well at them. I actually was entrusted to work and contribute to the companies I interned for, which is rare since a lot of interns mostly sit and watch or do menial tasks. I don’t want to generalize, of course.

Because of my experience I was so excited to take on the job market. I developed and managed my own own business part time and have been doing well at it, but it lacks stability, so I want to find something more stable. I have experience in Microsoft Office, FCP, SEO, Web development, copy editing, writing in AP style, and social media marketing, ect.

Unfortunately most jobs require at least 3 years of steady experience working in these areas. Since internships only last a few mos at best, this type of experience in-school is nearly impossible unless a student is already working in the field he/she wants a degree in.

I “thought” that with all my so-called experience I would fare well vs. other grads. lol nope. I’m feeling a little intimidated, because the job openings these days require employees to be proficient with skills that span across multiple majors. For example, someone is expected to be highly skilled in web development and at the same time needs to be experienced with copy editing or Excel. Most degrees do not offer this diversity unless you’re a multiple major.

Had I of known this, I would of expanded my education to other genres, but you’re encouraged to stay specific to your major and are even required to attain access codes to take certain classes, which limits you from being able to expand your experience in other fields anyway.

A lot of office work that requests a Comm degree also requires proficient use of Excel and PowerPoint. Honestly, even though I have a pretty good grasp of ppt. and limited experience with Excel, no class within my major has EVER offered classes that focuses on learning these skills.

I’m scared and overwhelmed about what to do. I have published writing samples from a 20,000+ readership I used to write for, but it all seems to be a bunch of hooey to employers, since these don’t even seem to be the skills they are looking for.

What do I do? I’m afraid that my hard work in college and diligence in my internships was a waste and that I would have been better off getting a vocational degree?

Please advise me. Is my degree useless?
I just went to Subway and the manager told me she has a BA, but was forced to work there since college didn’t prepare her for the real-world job market. lol how encouraging.

Best answer:

Answer by s
No way, you absolutely did the right thing going to school and getting your degree. Those internships are valuable, it is just a really tight market. Get with your career center and review/tune up your resume, do some mock interviews, then reach out the jobs you interned with. After that utilize your career resource center and network as much as you can. I am pretty sure there are some local young professional groups you can join. Volunteer so you can meet more people (networking). Keep plugging away and you will land a very good job. Are you open to relocation, consider that if the job market is tight in your area.

What do you think? Answer below!

01

10 2011

Dramatic Shift in Marketing Reality (Scholz & Friends)

Companies, marketers and advertising agencies are facing a dramatic shift in marketing realitiy – and are increasingly failing to connect with consumers. The big challenge in times of exchangeable products, the rise of social media and mature and rather brand sceptic consumers: To find new ways how to get people engaged again in products, advertising and in brands. DonĀ“t you have something interesting to say? Mailto:engage@sf.com

31

05 2011


Dallas Cowboys vs. New York Jets    Watch Pittsburgh Steelers vs Baltimore Ravens live stream, NFL, week 1, 11.09.2011  Live TV Streams Discussions